A Guide To Facebook Edgerank….in pictures!


October 20, 2012 by thatsocialmediathing

In my last post I talked (wrote?!) about some branded content having the nutritional value of potato chips – easy to manufacture, cheap to produce and high volume but ultimately no good.

Today I found an organic vegie patch of social goodness on Jeff Bullas website (via Firebrands blog) – Edgerank 101. It covers off some really simple principles you need to check off to ensure your content is seen, is relevant and has impact. Things like:

  • when to post and how often
  • how to format your messages for maximum impact
  • how much information you should give

Of course, none of this is a substitute for knowing your own community and tailoring your content according to those insights (more on that here!) but this provides a good set of guidelines.


One thought on “A Guide To Facebook Edgerank….in pictures!

  1. thanks for your support @lesleycarter !

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s



Hi! I'm Fiona. I'm a Social Media Strategist and spend my days thinking, talking, challenging and doing. I believe in being the change I want to see and when I grow up I want to be me. Come and get chatty with me on Twitter or Linkedin. I hope you find some useful info while you're checking out my blog - thatsocialmediathing.

Personal Links

Verified Services

View Full Profile →

Enter your email address to follow this blog and receive notifications of new posts by email.

The Social Set

%d bloggers like this: