How To Find Your Audience

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July 18, 2012 by thatsocialmediathing

Sssshhh…..can you hear them?

They’re chattering away about you, about your company, about the products you sell.

They’ve already got an opinion about all of these things. Some of them have more opinions than others. Some have more people listening to them than others.

Who are they?

They are the audience you’re trying to engage with.

In an age where companies talk to an audience of audiences, finding your voice can be hard.

Here’s some really good pointers from the Content Marketing Institute (@Junta42) on how to find your audience, how to engage with them and give them what they want.


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Hi! I'm Fiona. I'm a Social Media Strategist and spend my days thinking, talking, challenging and doing. I believe in being the change I want to see and when I grow up I want to be me. Come and get chatty with me on Twitter or Linkedin. I hope you find some useful info while you're checking out my blog - thatsocialmediathing.

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