Translating Traditional to Social Marketing [infographic]

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April 18, 2012 by thatsocialmediathing

According to my Twitter stream, convincing the C-Suite that Social Media is here to stay (and requires investment) remains one of the biggest hurdles to overcome.

Ladies & Gentlemen…let me introduce you to Marketo (@Marketo) and their blog of awesomeness!

I’ve uneartherd yet another infographic to help you act as Translator-in-Chief the next time you roll up to sell the benefits of Social. I particularly love the part that outlines the 6 key things you need to invest in to make Inbound Marketing sustainable (because we all love a little bit of green in our Social efforts!)

The CMO Guide to Inbound Marketing [Infographic]


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Hi! I'm Fiona. I'm a Social Media Strategist and spend my days thinking, talking, challenging and doing. I believe in being the change I want to see and when I grow up I want to be me. Come and get chatty with me on Twitter or Linkedin. I hope you find some useful info while you're checking out my blog - thatsocialmediathing.

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The Social Set

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