Trust her…she’s a Doctor.


April 5, 2012 by thatsocialmediathing

If your spreadsheets and pivot tables have all become a little labour intensive for keeping track of your Social efforts, give Radian6 (@radian6) a call.

They have a brilliant set of tools to help you join the dots between likes and cash in the bank.

Dr Natalie Petouhoff (@drnatalie) recently hosted a webinar that dealt with the 3 biggest myths in Social ROI:

  1. There are too many unknowns to calculate Social ROI
  2. There’s no need to calculate Social ROI
  3. ROI = Metrics

Click here to see wht @drnatalie said piffle, bollocks and rubbish to all 3!


2 thoughts on “Trust her…she’s a Doctor.

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  2. I’ll immediately snatch your rss as I can’t to find your email subscription link or newsletter service. Do you have any? Kindly permit me recognise so that I may subscribe. Thanks.

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Hi! I'm Fiona. I'm a Social Media Strategist and spend my days thinking, talking, challenging and doing. I believe in being the change I want to see and when I grow up I want to be me. Come and get chatty with me on Twitter or Linkedin. I hope you find some useful info while you're checking out my blog - thatsocialmediathing.

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The Social Set

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