Social Media Training (in Words and Pictures)

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March 13, 2012 by thatsocialmediathing

Meeting with the MD in half an hour?

Trying to get buy-in for your newly drafted Social Media Policy?

Can’t face another ‘death by PowerPoint’ moment?

It’s OK…you can relax now. The clever-ati over at Mashable recently featured this infographic.

It suggests dividing employees into groups to make Social Media training more focussed according to their level of skill.

For a quick laugh before your meeting, name 2 people on your floor who fit the following profiles:

    • The Digital Native : the ones who grew up with technology and Social Media as part of their everyday life. Still young enough to wear skinny jeans.
    • The Savvy Technologist : the early adopters who love exploring new digital frontiers. Forever emailing links to tech-y websites to the whole department.
    • The Reluctant User : they know what Facebook is but are not regular users of Social Media. Often heard referring to it as The Social Media, The Facebook or The Twitter.
    • The Digital Contrarian : this group don’t really buy into the whole digital age. They see Social Media as a waste of time and still own a Nokia 3210 handset.
    • The Digital Newbie : new to Social and the digital world but eager to learn. Have 3 apps downloaded onto their iPhone.

Caramello Koala to the first person to submit their answers!


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Hi! I'm Fiona. I'm a Social Media Strategist and spend my days thinking, talking, challenging and doing. I believe in being the change I want to see and when I grow up I want to be me. Come and get chatty with me on Twitter or Linkedin. I hope you find some useful info while you're checking out my blog - thatsocialmediathing.

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